The False Caring of Facebook

Consider this screen capture:

This is Facebook’s way of pretending to give a shit about you. Nothing happens when you put this junk on your timeline. Except … Facebook makes more money off of you and your friend because affirmation of that connection, that meaning, creates more metadata for Facebook to mine. If you really want to celebrate your friendship, then got do something with your friend instead of allowing a self-masturbating animation of your digitally limited Facebook friendship to be spewed on the internetz. Really, no one cares, not even your friend.


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